Today we're hitting the shops exact one year mark since launch! Getting nostalgic and looking back to our first day, I hit that “go live” button on our website and started panicking big time. I felt sheepish putting myself out there, had invested money we didn’t have a lot extra of, and to top it off I felt totally unqualified to pull it off. I'm not just being modest either.. I had no idea how to sew, I had 3 small kids under the age of 5, and while a business degree sure would’ve been helpful— I chose to have only ‘culinary school dropout’ listed on my resume instead.  ⠀⠀⠀
Thank you so much to all those who have trusted to shop small and support us from day one. We have the worlds best customers and would be nowhere without you guys. Happy 1st birthday, Alice + Ames! 🎈(And if you happen to shop with us today, be sure to use the code ONEYEAR for free shipping!)
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